Tagline Feedback Requested!
We’re having an internal discussion at Stormhoek, about what the final tagline on the front label of our new “Couture Rose” should be. The main take-out is that we want to communicate in a fun, funky way that this rose tastes BEST with ice (‘cos it does!). Expressed in as few words as possible. Here’s our shortlist:
1. Magic over ice
2. So nice with ice
3. Pour over ice
4. Nice over ice
5. Happiest over ice
6. Best over Ice
Some of Hugh’s readers have recommended the following (some of my favourites so far…)
1. Accessorize with Ice
2. Ice. Drink. Repeat
3. Made for Ice
4. Best served over Ice
5. The New Ice Age
6. Twice as nice with Ice
Anybody have any ideas? All opinions and different suggestions gratefully received.
Catherine x
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22 Comments, Comment or Ping
Mike Duffy
“Go ahead, try it with ice,” or the more concise “Try it with ice.”
(A suggestion, not a command)
Apr 20th, 2007
Lee
nIce
Something about rocks – ice being rocks – rocks being ‘bling’- synominous with modern couture.
Rose on the rocks?
Apr 20th, 2007
Danny Hope
“Happiest over ice” gives the wine a character,
“Made for Ice” emphasizes the craftsmanship, these are the best two.
Apr 21st, 2007
Shane
Best spliced with ice
Best cut with ice
Apr 21st, 2007
Peter May
On Rocks It Rocks
Pour Over Ice
Its Cool on the Rocks
Its Cool on Ice
Apr 22nd, 2007
Cru Master
Smart over Ice
Apr 23rd, 2007
Chris Rawlinson
Still like the simple “Nice with ice”
Apr 23rd, 2007
Cath
Thanks everyone – we’ve had great feedback so far and will be making a decision tomorrow… winner gets some wine!
Apr 23rd, 2007
AC
Ruinite’s slogan years ago was
“Ruinite on ice? Nice!”
(might want to go in another direction to avoid any comparisons)
Apr 26th, 2007
Gary Crucefix
#4 and #3 sound 9CE
Apr 28th, 2007
Jayne
Just a few thoughts re tagline:
For your ice only
Not to be licked
With ice – can’t be licked
Created for ice
Just the tip for the ice bird
Over ice is nice
Heaven on ice
Apr 30th, 2007
Mark C. Johnson
Add Ice, it tinkles when you shake it
May 1st, 2007
Mark Denison
” Stormhoek cubed ”
” Cube it! ”
” Stormhoek Rose…..cubed!”
I think Stormhoek
3
……might be too subtle..??
Nice one y’all!
MD
May 29th, 2007
Ivo Cox
I have to wright something about the magic over ice wine.Pleace woud you send me some information from this wine and your winehouse
tank you so much Ivo Cox.
Jun 6th, 2007
Chris
Probably too late for this, but I kinda like “Rocks N’ Rose”
Jun 8th, 2007
BOB JACKSON
Rose over ice is sooooooooooooooovery nice
Jun 20th, 2007
B2B PLC
We would like to taste it.
Apr 29th, 2008
Ann Blair
Splash over ice for extra zing!
Over Ice adds Zing / Ping / Something mebbe?
implying that you can drink it however you want but for extra nice try over ice
Jul 17th, 2009
Lori Covington
How about, “Ice me nicely” ?
Jul 24th, 2009
knittelhopper
Here’s a few. Although I’m sure I’m way too late.
Just add ice.
Ice, please.
Ice it.
Let’s chill.
Froze rose.
Sweet Shiver.
Chill it down.
Dec 16th, 2009
Pegotty
Glass, Ice, Drink, GIDdy
Jan 3rd, 2010
Bolaji Oyejide - InboundMarketingArchitect.com
Love on the rocks.
(A riff off of LEE’s “Rose on the rocks”.)
After all – Rose = Love.
Apr 23rd, 2010